PKR to Produce Advanced Poker Magazine for its Players

PKR announced it has signed a year-long deal with Dennis Publishing to produce a quarterly magazine aimed at advanced PKR poker players, with an inaugural issue coming June 2008.

It will be distributed free of charge to an international selection of PKR customers.

The name of the magazine has not been revealed yet. Dennis Publishing already publishes a range of gambling titles, including Inside Poker and Poker Player.

Tim Farthing, commercial director at Dennis, said: “Dennis Publishing has already established themselves as the world’s leading gambling publisher. This perfectly places (us) to bring PKR into the print spectrum as we have a long and successful working relationship with them.”

Simon Prodger, marketing director at PKR, added: “PKR has been a great success in the digital world, and we are pleased to offer our online players more content with this new print magazine. This partnership is a good opportunity to enhance the relationship our brand has already formed with our loyal players and to build on the huge success of our online output.”